Tuesday, August 5, 2014

"Lab Rats" Disney XD Hits Series High, High-network "Gravity Falls" during the week of July 28

Lab Rats "SET What?"

via press release:

Reviews Highlights of the week from July 28 to August 3, 2014
Endnotes national

Disney XD sets high perennial in selected children demographics; Series "Lab Rats" hits the high notes; "Gravity Falls" Disney XD offers high ratings

Disney XD

During the week of July 28, 2014 by strong ratings for the live action and the "Lab Rats" animation "Gravity Falls" and driven "Kickin 'It" multi-year highs Children 6 Disney XD series has reached -14 (285,000) and children of 2 to 11 (285,000) - 05/11/12 and 11/19/12 as, respectively - and had its best week in more than a year in Kids 6-11 (220,000 - of 6:24:13).

The network also reaches a maximum of two years and two weeks never had children # 2-11 (172,000 - since 07/16/12) achieved a status almost nine months in Kids 6-11 (138,000 - of 10/07/13) and nearly eight months in boys 6-14 (178000 - since 11/11/13).

Year after year rose Disney XD double digits in the target demos, including 13% in total viewers (477,000 vs. 421,000), 45% of 6-14 (285,000 vs. 196,000) youth, 51% of young people aged 6 to 11 (220,000 vs. 146,000) and 49% among adolescents aged 2-11 (285,000 vs. 191,000).

  • A brand new "Lab Rats" (Saturday, 30.08 bis 21.30 clock) jumped at the corner points of the series in Kids 2-11 (757,000 / 1.9 rating) and Boys 2-11 (443000/2 2 stars) in his No. 2 telecast on record in Total Viewers (1.365 million), kids 6-14 (849,000 / 2.4 rating) and Kids 6-14 (517,000 / 2.8 stars) behind un aired August 5, 2013.
  • "Gravity Falls" (Sat 10.00 bis 22.30 clock), came the establishment of the network in mid-April 2014 Disney XD series hit record highs in total viewers (921,000), children (6-14 576000 / 1.6 rating), Boys 6 - 14 (352,000 / 1.9 rating), Kids 6-11 (470,000 / 2.0 rating), Boys 6-11 (289,000 / 2.4 rating), two children 11 (580,000 / 1.5 rating) and Boys 2 -11 (367,000 / 1.8 rating) - since 11/11/13.

Disney XD is a cable channel and multi-brand base platform with a compelling mix of live-action and animated programming for kids age 6-11, hyper-targeting boys and worlds, transported humorous, unexpected adventure full of fun and inspiring effect. Disney XD branded content includes TV, online, mobile (Watch Disney XD application) and VOD platforms. The programming includes series, movies and short-form, as well as sports programming developed with ESPN on the topic. In the U.S., Disney XD is on a sustainable advertising 24 hours reaches 80 million households saw through their cable companies and a satellite-based network. There are 30 Disney XD channels available worldwide in 25 languages.

Source: NMR final national rating of the United States during the week of 28/07/14 to 03/08/14, live + same day.

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